
Art-E-Shock · Software House
Built to impress. Engineered to grow.
We are a design-led software house. We plan, design and build custom websites, online stores, apps and business systems, with clean code and business thinking from day one.
Why us
Most businesses get a website.
We build them an asset.
Design, development and business thinking under one roof. No off-the-shelf templates, no gaps between designer and developer, and a team that understands what the product needs to achieve.
Design that drives action
An original visual language, a clear user experience and an interface people enjoy using. Every design decision serves a goal.
Clean code that works
Custom development of websites, stores, apps and systems. Fast, accessible, secure and easy to manage.
Business thinking from day one
We start with what your business needs to achieve, and build the product that brings in leads, sales and order.
How it’s built
Every great product
is built in layers.
From understanding the business to the live site, each layer rests on the one before. That is how we work, and you always know where your project stands.
Discovery and specification
We start with the business, not the design: goals, audience and processes, and exactly what the product needs to do.
User experience
We map every visitor’s path: what they see, what they understand and what they do next. Wireframes before pixels.
Interface design
An original visual language in your brand. Every screen designed on purpose for desktop, tablet and mobile.
Development
Clean, fast and accessible code, connected to what already runs your business: WhatsApp, CRM, payments and email.
Testing, launch and care
We test every screen, form and load time, go live and stay with you: hosting, maintenance and improvements.
What we build
Everything your business needs
to work digitally.
From a first website to a system that runs the whole business. Pick a starting point, and we make sure everything connects into one language and one system.
Tap a service for details and an example
- Websites and landing pagesBrand websites and landing pages that bring in leads, designed just for you.
We shape the message and structure together, design from scratch and build on a system you can update yourself. Fully mobile, fast, and ready for Google.
Talk to us about it - Online storesA store that is a pleasure to shop and easy to run, with a short checkout and secure payments.
A tidy catalogue, product pages that sell, a short checkout and connections to payments, shipping and invoices. Stock and orders in one screen.
Talk to us about it - Web and mobile appsApps that bring order to your business, for your customers or your team.
From mapping the flow to an app that runs in the browser and on phones: bookings, appointments, memberships or an internal tool. We start focused and grow from there.
Talk to us about it - Custom management systemsYour whole business on one screen: customers, bookings, orders and reports, exactly the way you work.
A system built around the way your business works, not the other way round: team permissions, reports, alerts and links to the tools you already use.
Talk to us about it - Design, UX and brandingBrand identity, visual language and interfaces that drive action.
Logo, colour, type and a brand book, together with interface design for websites and apps. One language people recognise at once.
Talk to us about it - AI and automationProcesses that run on their own, connecting WhatsApp, forms, email and your CRM.
We find the tasks that repeat themselves and make them run on their own: first replies to leads, reminders, summaries and updates between systems.
Talk to us about it - Hosting, care and retainersManaged hosting, backups, security and fixed development hours every month.
Your site on a fast managed server with backups, security updates and monitoring. And when you need a change or a new feature, the team is here.
Talk to us about it
Who we are
Two partners.
One software house.
Art-E-Shock is run by Benny and Hezi. We combine business thinking and user experience with end-to-end development, and work with you directly: from understanding the need and planning, through design and development, to launch and the support that follows.
No middlemen and no “passing it to another department”. The people who specify your project are the people who build it, so what we plan together is what goes live.
Our vision: a software house that builds businesses their digital tools, from the first website to the system that runs the whole operation.

Benny
Product · UX · Design · MarketingConnects technology, design and marketing thinking. Builds websites and digital products, specialises in user experience and interfaces people enjoy, and helps businesses sharpen their brand and message.

Hezi
Full Stack · Apps · Systems · Hosting20 years of full-stack development. Builds apps, interfaces and systems end to end, and sets up and runs hosting infrastructure, so the solution is stable and can grow with the business.
Contact
Let’s build your
next asset.
Already know what you need? Leave your details and we will get back to you to set up an intro call. Want to talk it through first? Message us on WhatsApp and we will point you in the right direction.
- Sun–Thu
- 09:00–17:00
- Fri and holiday eves
- 09:00–13:00
Tell us about your project
A few short details, and we will get back to you for an intro call.
Thank you, we have your details.
We will get back to you soon for an intro call. If it is urgent, you can always message us on WhatsApp.





